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The Idea behind laterlife.com Associates

The idea of laterlife.com Associates is to extend the range and value of topics covered on the laterlife.com site by involving people who have a strong interest and enthusiasm for a topic. Those selected need to be able to generate material based on their own experience and research, which will assist and be of interest to others.

Although there is an opportunity to make money as an Associate, what we really want are people who will enjoy being involved in the website passing on knowledge about their topic and spending time finding out more.

 

Basic Requirements of Associates

If the description above sounds like you then here are the specifics we are looking for:

  • A demonstrable knowledge of the event or topic you would like to develop as an Associate. This might be an existing site topic, or something new you feel should be covered. It could also be a geographic coverage of a wider range of topics e.g. later life in Berkshire.
  • A commitment to keep your topic page(s) up to date with regular updates. Material should include latest news and views, introduction to the subject, coverage of the subject on and off the web, checklists, hints and tips, information and sources of assistance. It must also cater specifically for people new to the topic and can optionally have a section for the more experienced. We are also looking for a chatty but professional style to make the site both enjoyable and of high value to visit. Whatever the topic it must be geared specifically to add value and enjoyment for the over 50s.
  • You must also conform to existing and future site policies of laterlife.com Limited as published from time to time.

Benefits of Associates – Share in laterlife’s Success

As well as hopefully being an enjoyable pastime there are potential financial benefits to becoming an Associate. Essentially our aim is to reward Associates on the basis of their contribution to the site. This contribution will be measured in terms of the number of visitors to each Associate’s pages, links followed from the pages, advertising or other revenues attracted to the pages and also in terms of contribution to the site as a whole through material, improvement suggestions etc. Rewards will be based on a combination of the success of the site as a whole and Associate’s own page success.

The actual formula for this will be set from time to time by laterlife.com Ltd, at its discretion, in order to ensure an equitable balance between Associates e.g. include adjustments for topics of less general interest, but which never the less contribute to the site as a whole.

The proportion of annual profits distributed between Associates in this way will also be set at the discretion of laterlife.com Ltd on the basis of overall Associates contribution to the business.

Associates can expect to receive a minimum 20% of net advertising and promotion revenues attracted to their pages. Set against this are the costs of creating the Associates Web Pages in the first place and maintenance of them.

Associates should be aware that they are entering into a speculative activity, albeit at low entry cost (the time and effort required for their pages), with any reward dependent on the business they attract.

Selection of Associates

Associates will be selected on the basis of a short (1-2 page) proposal, including the ideas put forward and their knowledge and background of the topic in question. The proposal should cover all of the following:

  • The Topic, Event, Geographical Area or other item you would like to take responsibility for
  • An outline of the initial ideas you have for your pages
  • Your background and personal profile
  • Your specific breadth and depth of knowledge of the subject
  • The typical time you would expect to give to this activity each week
  • Details of how to contact you:
  • Email
  • Fax
  • Telephone (with details of time we can call)

Selection will initially be for a 12 month period.

Applying to Become a laterlife Associate

If you would like to become a laterlife.com Associate then please e-mail us at associates@laterlife.com  enclosing the proposal as described above. We will acknowledge your application within 48 hours, provide you with details of the terms and conditions for our joint protection, and confirm details of the selection timescale.

 

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